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Market Strategy, Research & Insights Intern - Summer 2025

Orlando Utilities Commission
United States, Florida, Orlando
Jan 18, 2025

OUC - The Reliable One, an industry leader and the second-largest municipal utility in Florida, is offering an internship program in the Marketing & New Products.

We are looking for a Market Strategy, Research & Insights Intern - Summer 2025. During the internship, you will:

  • Analyze data to determine current performance and identify trends and improvement opportunities
  • Collect a variety of data from sources including market research, industry trends and customer satisfaction metrics
  • Participate in discussions with stakeholders regarding data, analyses, visualizations and recommendations
  • Identify trends and actionable insights to make data-driven recommendations across the organization
  • Prepare and present visualizations, dashboards and reporting
  • Identify data anomalies that might affect accuracy
  • Verify information integrity of reports, dashboards, and analysis
  • Coordinate research initiatives including surveys and focus groups

Internship Eligibility:

  • Currently enrolled at an accredited college or university in a degree seeking program.
  • Academic status of Sophomore, Junior, Senior, or Master
  • Program of study: Marketing, advertising, public relations, data analytics, business administration, economics, statistics, psychology, sociology, communications, political science, or similar
  • Cumulative GPA of 3.0 or above
  • Authorized to work in the United States
  • Ability to commit to a full-time schedule between May 19, 2025 through August 15, 2025

The Ideal Candidate will have:

  • Excel -skills including graphing, Pivot Tables, VLOOKUP, multi-sheet references, basic statistical modeling and analysis
  • Basic Analytics - ability to perform basic data analysis to include data profiling, data quality, joining of data tables, graphing, basic trend analysis, data segmentation.

Nice to Haves:

  • Visualization Development - ability to generate analysis through data visualizations from multiple data sets using standard best-in-class analytics software
  • Visualization (Qlik, PowerBI, Cognos, Tableau) - developing skills in a best-in-class data visualization tool to include data preparation, rationalization of visualization type, standard charting (time series, Pareto, bar, area, multi-axis, geospatial, scatter plots, etc.), filtering, drill-downs, drill-throughs, navigation, dashboard creation, deep understanding of user interface and effective presentation

Learn More About the Group:

The Market Strategy, Research and Insights team is responsible for gathering, analyzing, and interpreting data about Central Florida including customers and industry trends to inform strategic business decisions, including product development, marketing strategies, pricing, and overall customer satisfaction, by understanding consumer needs and preferences, identifying potential opportunities, and assessing market risks.

The OUC Internship Program is dedicated to providing students with a real-world, hands-on experience by partnering with energy leaders and experienced professionals while bringing new and out-of-the-box perspectives and ideas essential for fostering the creativity and growth of any business.

OUC's internship program provides emerging talent with an immersive view of the utility industry through on-the-job training, educational sessions, self-paced learning courses, and individual or team projects.

OUC's mission is to provide exceptional value to our customers and community by delivering sustainable, reliable services, and solutions. Click here to learn more about our Emerging Talent Internship Program.

OUC Internship Rewards Package Includes:

  • Competitive pay
  • Career acceleration and development
  • Free downtown parking
  • Free access to on-site fitness centers at all locations

Location: Reliable Plaza, 100 W. Anderson Street, Orlando, FL 32801

Compensation: $13.75-$17.50 per hour, varies depending the education level

Schedule: Full-Time (up to 40 hours per week) - Hybrid Schedule

Note: Unofficial transcripts must be uploaded at the time of the application submission.

OUC-The Reliable One is an Equal Opportunity Employer who is committed through responsible management policies to recruit, hire, promote, train, transfer, compensate, and administer all other personnel actions without regard to race, color, ethnicity, national origin, age, religion, disability, marital status, gender, sexual orientation, gender identity or expression, genetic information and any other factor prohibited under applicable federal, state, and local civil rights laws, rules, and regulations.

EOE M/F/Vets/Disabled

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