Director, Customer Storytelling

The application window is expected to close on April 28, 2025.

Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received.

Applicant must be located in the United States. San Jose, CA preferred.

Global Communications is a team of more than 150 best-in-class communications professionals. Our mission is to protect and improve Cisco's reputation through innovative and thought-provoking storytelling, execution excellence and transparency.

Cisco is seeking a Director of Customer Storytelling to lead a centralized program and team that identifies, curates, and amplifies customer stories across Global Communications. This role will be responsible for ensuring consistent, compelling customer success stories and narratives are infused into PR, employee communications, digital & social, international comms, and analyst relations activations. The Director will work closely with the Global Communications leadership team, as well as with sales, marketing, CX, and executive leadership to spotlight the impact of Cisco's technology through the voice of our customers.

• Build and scale a unified customer storytelling program to serve the needs of all global comms functions.
• Partner with cross-functional customers to align stories to business priorities and tailor them for internal, external, and global audiences.
• Ensure customer narratives are embedded across communication channels-including media, social, employee comms, analyst briefings, and executive messaging.
• Drive alignment between storytelling initiatives and Cisco's business, brand, and sales goals.
• Measure and optimize the reach and impact of customer stories using data and stakeholder feedback.

• Direct access to Cisco's top customers and executives, shaping strategic stories that demonstrate our innovation.
• Influence Cisco's reputation and brand across every touchpoint-from press to internal culture.
• Be a key leader in how Cisco tells its most powerful stories to the world.
• Opportunity to build a scalable framework that integrates customer storytelling across a matrixed enterprise.

• 12+ years of experience in public relations, communications, or related fields, with a proven track record of developing and executing high-impact customer storytelling programs.
• Proven success in building customer storytelling programs to support communications activities.
• Outstanding copywriting skills and attention to detail across the breadth of PR and communications assets.
• Proven leadership in building and managing high-performing communications teams, ensuring collaboration and execution excellence.
• Experience managing global communications initiatives at a Fortune 500 company or major enterprise tech firm, working across regions and industries.

• Experience in crafting communications campaigns that showcase the business impact of AI.
• Consistent track record of integrating customer communications efforts, including PR, social, analyst relations, and event communications to improve audience reach.
• Strong data-driven mindset, with experience using media analytics, competitive intelligence, and digital insights to refine communications strategies.

#WeAreCisco

#WeAreCisco where every individual brings their unique skills and perspectives together to pursue our purpose of powering an inclusive future for all.

Our passion is connection-we celebrate our employees' diverse set of backgrounds and focus on unlocking potential. Cisconians often experience one company, many careers where learning and development are encouraged and supported at every stage. Our technology, tools, and culture pioneered hybrid work trends, allowing all to not only give their best, but be their best.

We understand our outstanding opportunity to bring communities together and at the heart of that is our people. One-third of Cisconians collaborate in our 30 employee resource organizations, called Inclusive Communities, to connect, foster belonging, learn to be informed allies, and make a difference. Dedicated paid time off to volunteer-80 hours each year-allows us to give back to causes we are passionate about, and nearly 86% do!

Our purpose, driven by our people, is what makes us the worldwide leader in technology that powers the internet. Helping our customers reimagine their applications, secure their enterprise, transform their infrastructure, and meet their sustainability goals is what we do best. We ensure that every step we take is a step towards a more inclusive future for all. Take your next step and be you, with us!