Director of Marketing

The Director of Marketing is a leadership role responsible for shaping and executing Dewberry's national architecture marketing strategy to advance brand recognition, drive revenue growth, and strengthen market positioning across multiple market segments and geographies.

Reporting to the President of Dewberry Architects Inc. and Chief Marketing Officer, the Director of Marketing leads an integrated marketing team and partners closely with Market Segment Leaders, Business Development Directors, and Operations Leadership to align brand strategy with strategic growth priorities.

This role requires a forward-thinking marketing leader who understands the unique dynamics of the AEC industry, including multiple selection and procurement methods, thought leadership, client-centric storytelling, and pursuit excellence.

Here at Dewberry, we design workplace and retail settings that fit client goals and to attract and retain talent. Important design considerations include corporate culture and branding, collaboration areas, flexible workspace options, and amenities such as fitness/wellness facilities and cafe/dining space. We understand that office layout, work are types, furniture design/A/V, network design, thermal comfort, and safety measures all affect employee productivity, absenteeism, and retention.

Dewberry is a leading, market-facing professional services firm with more than 60 locations and 2,500 professionals nationwide. What sets us apart from our competitors are our people. At Dewberry, we seek out exceptional talent and strive to deliver the highest quality of services to our clients. Whether you're an experienced professional or a new graduate, you'll have the chance to collaborate with the best and brightest and work on innovative and complex projects at the forefront of the industry. Our commitment to excellence stems from our personal integrity and from other defining attributes, which we call "Dewberry at Work," that have inspired our employees to be successful for more than a half-century.

Key Responsibilities:

National Marketing Strategy & Brand Leadership

In collaboration with DAI leadership, develop and implement a comprehensive, practice-wide marketing strategy aligned with strategic plan objectives.
• Elevate and protect the firm's brand across all platforms, ensuring consistency of voice, visual identity, and positioning.
• Strengthen the firm's reputation as a design and thought leader across targeted markets and geographies
• Guide brand messaging to clearly articulate differentiation, expertise, and value proposition.

Integrated Campaigns & Market Positioning

• Define market-focused campaigns that support Dewberry's Market Segments and work with Communications Teams on execution / delivery
• Partner with Market Segment Leaders to define positioning strategies and content priorities.
• Translate strategic growth goals into measurable marketing initiatives.
• Drive visibility in priority regions and emerging markets.

• Contribute to content development including thought leadership, case studies, white papers, award submissions, and media placements.
• Expand digital engagement strategies that enhance brand awareness and lead generation.

Pursuit Marketing & Proposal Excellence

• Establish standards for pursuit strategy, storytelling, and qualifications packages.
• Support high-profile pursuits with positioning, messaging, and interview preparation.
• Ensure alignment between marketing narratives and client relationship strategies.
• Elevate win themes and differentiators in competitive pursuits.

Public Relations & Industry Presence

• Lead national PR strategy, including media outreach and editorial opportunities.
• Position firm leaders as industry voices through speaking engagements, panels, and publications.
• Coordinate award strategies that reinforce design excellence and market leadership.
• Strengthen industry association visibility (AIA, ULI, DBIA, etc.)

Team Leadership & Operations

• Lead and mentor a high-performing marketing team across multiple offices.
• Develop clear standards, workflows, and quality benchmarks.
• Foster collaboration between marketing, business development, and practice leadership.
• Manage marketing budget, technology tools, and external consultants.
• Champion innovation in marketing technology and AI-enabled tools.

Success Metrics

• Increased brand recognition in priority markets.
• Improved win rates on strategic pursuits.
• Growth in digital engagement and media presence.
• Measurable contribution to revenue growth.
• Enhanced team performance and operational efficiency.

The ideal candidate is:

• A strategic marketer who understands design culture and professional services dynamics.
• A collaborative partner to firm leadership.
• A confident communicator who can influence at the executive level.
• A builder of teams and systems.
• A champion of innovation and continuous improvement.

Must have a valid driver's license, good driving record and ability to pass a driving record background check.

Don't meet every single requirement? At Dewberry we are dedicated to building a diverse and inclusive workplace for our employee's. So if you're excited about this role, but your past experience doesn't align perfectly with every qualification in the position description, we encourage you to apply anyway. You may just be the right candidate for this or other opportunities.

*At this time, Dewberry will not sponsor a new applicant for work authorization.

*Dewberry is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status, gender identity or sexual orientation.

*Only recipients of an offer of employment from Dewberry, will be required to submit to a background screening which may include, but is not limited to, employment verification, educational and other credential verification, driving record check, criminal background check, and an investigative consumer report. These screenings will be conducted by Dewberry's background vendor of choice and will be conducted in compliance with all applicable federal, state, and local law.

Notice to Third Party Recruiters: Dewberry only compensates job placement recruiters that have a valid Dewberry-approved written agreement in place for recruiting services. Dewberry does not compensate third party recruiters for unsolicited job placement candidate information.